Adventure photography in mountainous landscapes around the UK for clothing brand Paramo.
I have done several shoots with Paramo now, and am enjoying working for them on a regular basis. So far I’ve been up in the pouring rain of Blencathra at dusk, and scrambling in the rugged snowy CMD Arete at dawn in a white-out, and had some summer wanders in the hills of the Langdales and Glenridding in the Lakes.
The photography work I’ve been doing for Paramo is exactly the kind of work I love to do: choosing my own models, and embarking on beautiful hikes and scrambles in the mountains.
Finding my own models and choosing the routes for these shoots is something I really enjoy, as I can ensure that my shoots show who is actually up in the mountains and in the outdoors, and route planning is half the fun!
This kind of photography is a hybrid of adventure lifestyle and product close-ups, which are used on Paramo’s website as well as their marketing campaigns, to great success.