A women-lead and focused film and photography campaign exploring Trina, Jade, and Lauren’s connections to nature and mental wellbeing for outdoor footwear brand Merrell.
Going Out Out is a women-lead campaign focusing on the outdoors and mental wellbeing. This campaign seeks to use video and photography to explore mental wellbeing and the outdoors with three different women across the UK – Trina, Lauren, and Jade.
The campaign has been a huge success, seen across many different outdoor brands and retailers, such as Go Outdoors, Blacks and Sportsshoes, as well as non-outdoor publications like Stylist Magazine.
Director & Editor- Rachel Sarah
Cinematography: Rachel Sarah & Emma Chrome
Photography: Jessie Leong
Agency: Brandnation
Client: Merrell